Six editions. One conviction. Every year, more women decide to own the road.
Where it all began. 65 women, 25 cars, one big idea, that women could own the road. Nobody knew if it would work. It did.
Three times the cars. The word had spread. Media showed up. DRIVEN became a movement overnight.
The most ambitious edition yet, a two-day overnight rally into the heart of Coorg. Proved that DRIVEN could go the distance.
The all-time record. 210 participants, 95 cars. DRIVEN at full throttle, its biggest, boldest edition to date.
Life happened. A Sri Lanka edition was planned, then a global pandemic hit. DRIVEN went quiet. But the women never forgot.
The comeback. After 6 years, DRIVEN returned, properly this time. Full TSD format, FMSCI licensed, coverage from The Hindu to Times Now. She came back.
On International Women's Day. Two editions in one year, DRIVEN was back and building momentum fast. A WOW Awards Asia entry.
National and regional media have followed DRIVEN from the very first edition.
6 editions. Thousands of women. One road. (Pulled live from your Drive library, 2017 originals through DRIVEN 5.0.)
Every edition, every kilometre, watch the story unfold. @rallywithdriven
DRIVEN was never about the prize money. By default, the rally's cash prize is donated, in the winner's name, to a registered cause she believes in. Every trophy, medal and moment of glory stays hers. The cash goes further.
The first-place cash prize goes straight to a registered NGO in the winner's name.
Nominate a cause when you register. We do our due diligence, then add it to the list.
Where eligible, the donation receipt and tax benefit are issued to the winner.
Register your interest now. We'll reach out with route details, pricing, and everything you need to know as soon as registrations open.